Using Law Enforcement PIOs

"I've always been told your network is your networth. Keep that in mind when dealing with your law enforcement public information officer. First, be patient with their offices. They are fielding high-to-low media calls depending on the agency.

According to the law enforcement agents, patience is key. Secondly, compromising with their offices is not a bad thing. Bartering with these agencies about some news stories can go miles in developing longstanding relationships.

Finally, think relationships as you balance your job to inform the public. Patience, compromise, and a pleasant attitude can equal the true power of using your PIO."

-Marvin Hurst, SAABJ President